100 years ago films were products with temporary commercial value. Original film prints started to disintegrate as early as the 1920s and production companies did little to ensure its preservation. So most films of this time period have turned into dust. But sometimes miracles still do happen.
For 12 decades films give us insights into diverse cultures and impressions of different ways of life. As we are bombarded by moving images today films almost lost their magic. However – the way we dress, the way we talk and act in daily life, the things we believe or doubt are still influenced by films.
By learning about the social and cultural influences on and through films we understand the societies that produced and consumed them.
Reason enough to dedicate some future blog articles to film culture and progression of visual storytelling. Read more
Products Made in Germany enjoy an excellent reputation around the globe. According to a recent article by Deutsche Welle German exports hit record high in 2014 with a 3.7% increase compared to 2013.
So there are many good reasons to do business with Germans. But what do potential business partners need to know?
Here are 3 keys to successful cooperation…
The Mittelstand is an essential driver of Germany’s economy. Innovative products are developed by these highly specialised, mainly family-owned businesses. They are often global market leaders in their field of expertise.
According to an article in the Economist the German Mittelstand depends on delicate relationships between schools and companies as well as capital and labour. Thus it can be doubted that this model can easily be reconstituted in another country.
For a deeper understanding of the German Mittelstand phenomena I recommend watching the film Global Player by Hannes Stöhr. It tells a touching story of a Mittelstand company dealing with the realities of globalisation. In a rapidly changing world Mittelstand businesses are realising that they can no longer just stay in small-town Germany.