Knowledge is knowing that a tomato is a fruit
“Knowledge is knowing that a tomato is a fruit …” But have you ever really tasted what that means? Depending on where you are in the world, the same tomato tastes vastly different. In Singaporean hawker food, it’s sweet sauce over noodles.In a Thai salad, it’s sweetness with fiery chili.In India, it’s a basis for […]
How to decode messages with the Lasswell formula
Most people remember Harold Lasswell for the phrase: »Who says what in which channel to whom with what effect?« But who was Lasswell? What kind of man was he and what influenced his thinking? What lessons can be learned from his ideas? Lasswell was a communication expert who studied power relations and behaviour in society. […]
Film – 100 years ago
100 years ago films were products with temporary commercial value. Original film prints started to disintegrate as early as the 1920s and production companies did little to ensure its preservation. So most films of this time period have turned into dust. But sometimes miracles still do happen. Why should we care about films? For 12 […]
3 keys to more effectiveness in German business culture
Products Made in Germany enjoy an excellent reputation around the globe. According to a recent article by Deutsche Welle German exports hit record high in 2014 with a 3.7% increase compared to 2013. So there are many good reasons to do business with Germans. But what do potential business partners need to know? Here are […]
The untold story of Santa Claus
The story of Santa Claus began in the 3rd century with a bishop named Saint Nicholas. He was born in the town of Patara in the present day Antalya Province of Turkey. Saint Nicholas was known for his love of humanity and generosity. He wandered around to help those in need and gave away all […]